A Memorable Intangible Gift I Received!

Dec 06, 2022

You may have heard me share that GIFTS come in all shapes and sizes. They can be tangible, and then some are intangible (they cannot be touched physically). Last night I received a wo...

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#Instagram Inspiration

May 27, 2022

Instagram is a fun app where you can discover the latest info on celebrities, influencers, and yes, even inspiration for promo products! From mega water jugs to party décor, see what is tren...

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Tried and True: Classic Promotional Products

Jan 07, 2022

There are some things out there that are just undisputed classics – and when you think of a classic, what goes to your mind? Maybe it’s a classic car like a 1950s era Cadillac, or perha...

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Wooing Discerning Celebs with the CARSON Double Wall Bolero Tumbler

Nov 05, 2021

What do you get the celebrity-chef-turned-travel-show-host who has everything? How about the VP of Paid Media at a premier hotel chain you’d love to snag an advertising deal with? Brands li...

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Are you Ready for a Challenge?

Aug 01, 2021

It’s no secret that I can get very passionate when I believe in something. In a GOOD WAY! I have always believed in a "wholistic" approach to marketing--- What does that mean? There ar...

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To Brand or Not to Brand, ( To Logo or Not to Logo) That is the Question...

Jul 07, 2021

Hello, I’m Donna Bender, and I am a Marketing and Branding Expert. I have been involved with branding throughout my entire career, working with: Calvin Klein, Salvatore...

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7 Brilliant Bamboo Promotional Products

Jun 11, 2021

You don't have to be a panda to love bamboo! This popular, eco-friendly renewable resource grows super-fast and is known to be one of the most adaptable materials on the planet. Bamboo is incredibl...

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The Great Outdoors: Take It Outside

May 27, 2021

As we head into longer, warmer days, leaves are budding on the trees and everyone’s excited to get outside for some adventure—or relaxation—time. Give your staff, long-term cl...

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Staycations: Make It a Hit

May 20, 2021

Staying local doesn’t have to mean same old, same old. Give the gift of quality time and unique experiences to leads, clients, and employees with gifts that contain everything they need to ...

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Technology Trends

May 13, 2021

While a lot of things looked different last year, one thing didn’t: how much people loved getting branded tech. Here’s what’s on the “most wanted” list, plus promos ...

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What’s Old Is New Again: Bringing Back the Best

May 06, 2021

After a challenging year, the arrival of vaccine rollouts and warm spring days has us all feeling hopeful. People are celebrating with bright, loud colors—and a sense of nostalgia for the pre...

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Branded Gear for Hybrid Workers

Apr 29, 2021

This year working will look a little different across the board. Some people will be returning to the workplace full-time, while others will continue to work from home. But for those adopting the...

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Think Spring: Branded Promos to Fit the Season

Apr 22, 2021

Fresh air, sunshine, and new growth? Spring is here—and so are branded promos that celebrate the season. Spring this year is all about pastels and muted colors, items to get you ready for wa...

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Case Study: Promo'd to a Tee

Apr 16, 2021

As part of a newly developed corporate social responsibility initiative, an insurance company instituted an annual “give back” day where employee groups volunteered in their communities...

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Golf and Race Season Are Here: Thrill Participants and Sponsors

Apr 15, 2021

Golf tournament and 5k season has arrived! Here’s everything you need for branded items that participants will share photos of on social media. The added bonus of having must-keep items for...

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Case Study: Back in Business

Apr 09, 2021

A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients ...

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Corporate Apparel Programs: Gifts Employees Will Love

Apr 08, 2021

Wondering what to give as part of your corporate apparel? Check out the latest styles that employees will love to wear—including jackets, shirts, hats, and more. From showing off company col...

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Bulk Buying Isn’t Always Best: Short-Run Orders for Impact and Budget

Mar 25, 2021

We’ve become accustomed to thinking that bulk buying is the best way to score a deal. But as technology has evolved, it’s become possible to make products that fit the needs of eve...

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Outdoor Events: The Branded Gear Everyone Wants

Mar 18, 2021

Warm(er) weather is just around the corner! Spring always gets us excited about spending time outside—and after a year of quarantining, that’s especially true. As people flock to th...

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6 Reasons You Need a Company Store

Mar 12, 2021

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

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Going Virtual: The Best Items for Ship-to-Home Swag Bags

Mar 11, 2021

Although conferences and trade shows are still taking place virtually, that doesn’t mean you can’t engage attendees—and give sponsors the exposure they’re hoping for. Sw...

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Getting Personal: Individualized Items to Make a Connection

Mar 05, 2021

Want to make people feel truly valued? Personalize their products—and create something they’re sure to hold on to. Putting someone’s name on a product alongside your brand&rsquo...

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The History of Promotional Products

Mar 05, 2021

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

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USA-Made: Branded Gear to Support Your Community

Feb 25, 2021

During challenging times, we all want to give back to our community—and gifting USA-made branded gear is a great way to generate goodwill in employees and customers while also supporting job ...

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5 Ways to Make Gift Boxes Part of Your Business Growth

Feb 18, 2021

After a year of spending a lot of time at home—and living much of our lives through virtual platforms—the impact of physical gifts is greater than ever. Everyone appreciates a littl...

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5 Promotional Products that Give Back

Feb 12, 2021

Are you looking to capture people’s attention? For a promotion that really packs a punch, consider choosing a product that partners your organization with a social good program. By giving bac...

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Color Trends for 2021: Promos That Wow

Feb 11, 2021

Every year, the Pantone Color Institute announces a color that they believe will be popular in fashion, home decor, and more in the year ahead—and this year, they chose two. After extens...

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2021 Branded Apparel Trends

Feb 04, 2021

2021 may be starting with many people still working from home—but we’re all excited for that to change. And this year’s apparel trends will reflect the shift. Stay ahead of th...

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The Power of Perceived Value

Jan 29, 2021

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

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Gifts That Keep on Giving: Support Mental and Physical Health

Jan 28, 2021

New Year’s resolutions: you can love ‘em or hate ‘em, but you can’t escape them—and committing to better mental and physical health is a common area of focus in the ne...

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A Return to the (Physical) Workplace

Jan 21, 2021

For many people, the end of February will mark close to a full year of working from home. And while many offices will remain at least partially remote for the next few months, others will have alre...

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Walking the Walk: Promotional Products that Demonstrate Your Values

Jan 14, 2021

Authentically grounding your marketing in what your company values is about more than just truth in advertising—it’s also about stickiness. After all, the most effective messages are those that pla...

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Five Frugal Promotions for the Cost-Savvy Consumer

Jan 08, 2021

Did you know that promotional products are one of the most cost-effective ways to market your business or organization? Because people hang on to promotional products and use them in their everyday...

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Trending Now: Promotional Gifts for 2021

Jan 07, 2021

In the words of Heidi Klum, in the world of fashion, you’re in or you’re out. Marketing isn’t so different. What we want, how we express ourselves, which messages resonate wi...

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Shifting Budget Spend To Keep Business Coming In

Dec 24, 2020

If you're considering reducing your marketing budget next year, name some cereal companies. Strange segue, yes, but bear with us. Odds are that Kellog was on the list. That they come so easily to...

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Spreading Positivity and Brand Recall through Promotional Products

Dec 17, 2020

2021 is fast approaching! That means that we’re almost done observing that 2020 has been a hard year. It has been, though! In fact, 2020 has been such a hard year that by this point, say...

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Remote Marketing: How to Grow Your Business in 2021

Dec 10, 2020

First things first: resist any urge to skimp on your marketing budget this year. Although the prospect of an economic downturn might make you consider cutting back on advertising, marketing du...

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What Makes Gen Z Tick?

Dec 09, 2020

It’s the 2020s, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group’s eldest squarely in their mid-twenties. Chances are th...

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The Power of Employee Recognition: Awards that Matter

Dec 03, 2020

2020 has looked nothing like 2019. Whether it’s staying efficient and motivated while working remotely, juggling parenting duties along with job responsibilities, or continuing to report on-s...

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Is Your Company Maximizing Promotional Products?

Nov 26, 2020

When developing a promotional product strategy, make every division of your company part of the plan. Promotional products are a great way to build value in your company—and organizations c...

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Your Team Deserves a Thank You Too

Nov 19, 2020

Companies have a lot to be proud of in 2020. Reflect, rejoice, and thank your team for a job well done. It’s been a crazy year—and most companies have been pleasantly surprised by how...

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More than Just a Giveaway: Calculating the ROI for Promotional Products

Nov 12, 2020

Calculating the ROI on promotional products might be tricky—but that doesn’t mean you should give up on the data! Here are some ideas. If you’re not considering promotional pr...

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Employee Onboarding & Building Culture Virtually

Nov 05, 2020

Welcome kits for new employees can help build company culture and create connection in a remote-work environment. Consider this: you start a new remote job. Maybe you meet with a few supervisors ...

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Trending: Eco-friendly Promotional Products

Oct 29, 2020

Social responsibility is more than just a fad—it’s an increasingly important requirement for businesses selecting a vendor as well as a value that employees hope to see reflected in the...

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Kitting and Fulfillment: What’s Changed for Companies in 2020

Oct 22, 2020

Between shipping delays, out of stock items, overwhelmed delivery services, and decentralized business operations, the COVID-19 pandemic has made distributing meaningful professional gifts more cha...

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Celebrate Your Team with a Company Store

Oct 15, 2020

Gifting credit to a company lets you invest in what your employees want most—and saves you time and money in the process. In the words of writer Annie Dillard, how we spend our days is how ...

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Sales in the New World: Reaching Potential Clients Virtually

Oct 08, 2020

Strong relationships are good business, and a savvy sales team understands that forming personal connections is critical to converting potential clients into returning customers and to keeping long...

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How Are You Showing Your Appreciation to the Clients who Stuck Around?

Oct 02, 2020

Showing your appreciation for loyal customers is critical. And with work-from-home friendly products and shipping options, it’s also easier than ever. 2020 has been hard on everybody. Bu...

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Planning for Next Year: What to Do With Your Budget

Oct 01, 2020

With in-person events canceled, promotional products are a great way to make memorable connections with clients. For businesses and independent practitioners, 2020 has been a year of both radic...

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What to Give in 2020: Trending Products for an Unusual Year

Sep 30, 2020

2020 has been a year like no other. These trending promotional products are positioned to meet the moment. Stuffed gorillas are a thing of the past. Today’s promotional products are ...

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Switching to Virtual: Making the Most of Events for Attendees and Sponsors

Sep 30, 2020

Virtual events don’t have to be boring. Here are some ideas for engaging your community in a socially-distanced world. 2020 has brought us a new genre of professional gathering: the vir...

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The Power of Promo: Why People Love Freebies

Sep 16, 2020

Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get somethin...

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Case Study: Make a Spectacle

Sep 04, 2020

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given...

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The Top 10 Ways You Can Increase Your Sales And Brand Visibility Through Virtual Events

Aug 12, 2020

Over the past several months, we have all experienced some form of event cancellation. Many opportunities and business events have been put on hold; however, what if they didn’t have to be? A...

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Location, Location, Location - Intentional Branding Placement That Will Increase Your Q3 and Q4 Sales!

Jul 29, 2020

As a marketing and branding partner, we always ask our clients, “How will your brand be visible?” More and more businesses, especially now, are searching for innovative ways to update t...

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The Importance of Tangible Gifts in a COVID-19 World

Jul 22, 2020

Many perspectives on gift-giving have shifted as we enter the second half of this unpredictable year. Increased feelings of isolation and uncertainty have caused a need for meaningful and tangible ...

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Stress Never Felt This Good!

May 15, 2020

We must find ways to alleviate the stress we feel daily, especially during this health crisis. Being on a beach and listening to the ocean and the waves is one of my favorite places to meditate and...

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It's Time for Plan B- What's Next?

May 04, 2020

We have been waiting for this moment when “our new normal of getting back to work” would begin. For many businesses large and small that time has come. In the last two months, w...

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A Guide to Face Masks: Types, Materials and Best Practices for Universal Masking

Apr 30, 2020

** You’ve probably seen the phrase “universal masking” online or in the news by now. Government officials and health experts have been discussing the idea of wearing a protecti...

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Necessity is the Mother of All Invention

Apr 27, 2020

I think we can all agree that during the past six weeks, we have become very familiar with the essential necessities in our lives. The mere shortage of toilet paper, paper towels, disinfectants,...

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Generation Z vs. Millennials: What’s the Difference?

Mar 11, 2020

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually...

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Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Feb 23, 2020

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. ...

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Your Guide to Promo Hats

Feb 11, 2020

A hat is a hat, right? With so many different styles available, it’s easy to get confused. With this quick guide to promotional headwear, you’ll learn the differences between the variou...

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TOP 10 TRENDS for 2020!

Jan 27, 2020

TOP 10 TRENDS for 2020! I'm so excited to be back from Las Vegas! This year was more exciting than ever, and with so many new categories and products to share with you, it was once again very c...

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Lead a Healthier Lifestyle With These 6 Promotional Products

Jan 02, 2020

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...

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Imprint Everything: A Guide to Printing Methods

Dec 23, 2019

Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple de...

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Top 10 Business Gifts to Give This Holiday Season

Dec 03, 2019

The holidays are upon us and it is not too late to show your appreciation with some great Holiday Gift ideas. Whether you're choosing corporate gifts or carefully selecting gifts for business assoc...

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6 Products to Include in Every Holiday Gift Basket

Nov 08, 2019

It’s always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra th...

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The Art of Communication

Oct 29, 2019

The Art of Communication The art of communication is a vital skill when running a thriving business. While you may be an excellent business ...

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How Promo Products Can Make a Lasting Impression

Oct 28, 2019

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...

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Your Product Decorating Questions Answered

Oct 16, 2019

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...

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School's in Session: 7 Essential Supplies for Students

Aug 26, 2019

Students are back in the classroom and parents are scrambling to purchase all of the necessary supplies on each teacher’s checklist. From three different types of pencils, calculators, and fo...

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6 Snap-Worthy Products for Every Photographer

Aug 14, 2019

Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot o...

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6 Hot Products for the Grill Master

Jul 08, 2019

Nothing says summertime better than lounging on a pool float, roasting marshmallows under the stars, or feasting on tender barbecue. It’s time to light up the grill, because these smokin&...

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6 Things You're Missing Out on by Not Using Promotional Products

Mar 21, 2019

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a ...

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Turning Employees into Brand Ambassadors

Feb 28, 2019

Turning Employees into Brand Ambassadors Turning your employees into raving fans and advocates of your Company will improve new employee on-boarding, employee retention, and brand reput...

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Work Hard, Play Harder: 6 Promotional Products to Promote a Healthy Lifestyle

Feb 23, 2019

Whether you’re playing a team sport, working out, running a marathon, or going to the game, these promotional products are built to fit any active lifestyle! Add your logo to any of these ...

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These Are the Tech-Savvy Promotional Products You Are Looking For

Feb 13, 2019

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...

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Win Big With These Promotional Products for Sports Lovers

Feb 06, 2019

If you’re looking for some awesome gear to support your team—or for some killer merch for your team’s fans—we’ve got you covered with these awesome promotional product...

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Top 10 Trends for 2019

Jan 28, 2019

Top 10 Trends for 2019 My motto for this year is to Color Outside the Lines - Be bold, be different, be remembered! 1 - Good to the Last Sip View the Showroom Straws- Ever since Starbuc...

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Give Your School Clubs a Boost With These Promotional Products

Jan 28, 2019

School clubs are an essential part of student life, and we’ve got the essential pieces you need to make the clubs a big success. These are promotional products that you can use for both to he...

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7 Financial Products That Are a Great Investment

Jan 18, 2019

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These 7 products can be used as financial seminar gifts, banking giveawa...

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Show Your Appreciation - Give Gifts to Be Remembered this Season

Dec 13, 2018

It's not too late to show your appreciation to your employees, business associates, vendors and clients - give gifts that show your gratitude! This is the time of year when we stop to take...

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Five Steps To Boost Your Employer Brand

Dec 11, 2018

Five Steps To Boost Your Employer Brand I recently read a news article about a Southwest Airlines flight attendant who had a young, female passenger with down syndrome. While speaking with the ...

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How To Win Fans And Influence Posters

Dec 11, 2018

How To Win Fans And Influence Posters "There’s a hot new marketing platform called social media,” is how this article would have started if it were written in 2008. Ten years later, th...

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Into The Great Outdoors

Oct 28, 2018

Into the Great Outdoors Whether you’re into hard-core fitness, a friendly game of cornhole or cheering on others from the sidelines, experiencing the great outdoors is key to modern recreati...

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The Art Of Business Gift Giving

Sep 24, 2018

The Art Of Business Gift Giving As we enter the fall season, that means one thing...the gift-giving season is just around the corner. If you're not sure how to approach business gift-g...

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8 Fall Promo Products

Sep 22, 2018

As the weather cools down, we’re having dreams of color changing leaves and all the fall themed events and promotions to come. From Halloween parties to homecoming football games, there are ...

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Build Brand Value Through Events

Aug 20, 2018

To build a brand today, you need to be known for more than just your product. You need to be known for your knowledge, expertise and experience. Events can be a great way to engage others and immer...

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Layer Up!

Aug 01, 2018

Once the dust settled from the winter Fashion Week events in Milan, Paris, New York and London, one thing was clear: outerwear is having a moment. With runway models strutting their stuff in ...

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5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N

Jul 19, 2018

Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students ...

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Drink It In: 6 Drinkware Products to Quench Your Thirst

Jun 25, 2018

What better way to put your money where your mouth is than to add your logo to some stylish drinkware? We have six unique picks to inspire your next drinkware order! Moscow Mule Gift Set Cheers...

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Try a Little Kindness in Your Brand Marketing!

Jun 25, 2018

"No act of kindness, no matter how small, is ever wasted." Kindness is more than practicing good manners and common courtesy—which are also hard to come by. Kindness goes deeper into c...

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Top 8 Promotional Products for Real Estate Professionals

Jun 07, 2018

If you work in real estate, you know that your field generates billions of dollars in revenue per year in residential, commercial and industrial sectors. And you could pocket a good amount of that ...

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25 Insane Facts About Promotional Products

May 30, 2018

You don’t have to work in the field of promotional products to notice the impact they can have on any organization’s marketing efforts. As the most effective medium of advertising acros...

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May 25, 2018

The "Why" Behind Promotional Products Promotional Products were Ranked Highest by consumers across all generations as the MOST EFFECTIVE advertising vehicle. The power of promotional products can...

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The Best Promotional Products for Sports Fanatics

May 23, 2018

With football season right around the corner, people are gearing up to support their favorite teams. Whether they’re grilling hot dogs at a tailgate or cheering in the stands, fans love wear...

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6 Things You're Missing out on by Not Using Promotional Products

May 16, 2018

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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Why You Need Promotional Products

May 09, 2018

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...

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Fun in the Sun

Jun 23, 2014

Fun in the sun is for everyone! Why not keep your company name in front of your customers even on their downtime? Branded summertime accessories from Donna Bender deliver every time! Here are some ...

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Summertime Gifts

Jun 23, 2014

Summertime — and the living is fun! Here are some fabulous accessories to having fun in the sun that will put some sunshine on your logo and a sunny smile on your customers’ faces! Co...

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Traveling? Take these must-have’s with you!

Jun 21, 2014

The U.S. Travel Association reports that US residents took 452 million business trips in 2013 and that maybe why travel accessories are among our most popular promotional items. Aside from the conv...

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Branded Toys for PTO

Jun 13, 2014

According to CNN, one third of American workers played hooky from work at least once last year. Here are some of our favorite accessories for enjoying that special PTO day to the max! Lola Tumbler...

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Top Golf Gifts

May 16, 2014

This is not your regular golf award! It’s golf season! The weather is great. Golfers are taking to the links in droves and tournaments are springing up all over. It’s the time of year ...

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More Great Golf Gifts

May 16, 2014

In 2016, golf becomes an Olympic sport. Its perennial popularity is on the rise, especially among corporations and associations. As the branding value of golf-related awards and gifts rises as well...

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Donna’s Trade Show Tips

Apr 30, 2014

Trade Show season is here and they’re popping up as fast as bluebonnets. Ensuring that your tradeshow participation is successful requires planning, organization and execution. Here is a sho...

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Earth Day Hot Picks

Apr 03, 2014

With Earth Day coming up, it’s no better time to reach out to your green-conscious client in advance of Earth Day festivities and trade shows. Here are some of my most effective promotional p...

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Donna Bender Named 2014 Woman Business Enterprise of the Year

Apr 02, 2014

Each year, the Women’s Business Council Southwest recognizes a woman owned business that “exemplifies outstanding performance in service, delivery or added value to their clients...

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Best 5 under $5 promotional items

Apr 02, 2014

It’s Trade Show Season and time to compete for your share of consumer awareness. To help you make a positive and lasting impression on each of your visitors, here are 5 of my favorite promoti...

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Hot Picks from PPAI – Healthcare

Feb 25, 2014

The PPAI Expo in January featured some great promotional opportunities in the healthcare arena. My favorites include two products that people can use multiple times — every day: 4-Alarm Pill...

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Hot Picks from PPAI – Travel

Feb 21, 2014

What’s your favorite travel destination? Wherever it is, the travel industry promotional products on display at the PPAI Expo will get you there in style and display your branding to traveler...

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Hot Picks from PPAI – Emerging Technology

Feb 14, 2014

Emerging Technology provides some uniquely impressive branding possibilities, most notably video display technology. The PPAI Expo this year featured some amazing video display products ideal for g...

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Hot Picks from PPAI – Mobility

Feb 14, 2014

Any product that supports mobile phone use presents a great branding opportunity. That’s the message from this year’s PPAI Expo, where mobile phone-related promotional products were ple...

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My Favorite from PPAI

Feb 13, 2014

This year’s Promotional Products Association International Expo in Las Vegas, featured some fantastic new products. One of my favorites was the Mobile Phone Popper, something all mobile phone...

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