Dec 6, 2022
You may have heard me share that GIFTS come in all shapes and sizes. They can be tangible, and then some are intangible (they cannot be touched physically). Last night I received a wo...
Continue ReadingMay 27, 2022
Instagram is a fun app where you can discover the latest info on celebrities, influencers, and yes, even inspiration for promo products! From mega water jugs to party décor, see what is tren...
Continue ReadingJan 7, 2022
There are some things out there that are just undisputed classics – and when you think of a classic, what goes to your mind? Maybe it’s a classic car like a 1950s era Cadillac, or perha...
Continue ReadingNov 5, 2021
What do you get the celebrity-chef-turned-travel-show-host who has everything? How about the VP of Paid Media at a premier hotel chain you’d love to snag an advertising deal with? Brands li...
Continue ReadingAug 1, 2021
It’s no secret that I can get very passionate when I believe in something. In a GOOD WAY! I have always believed in a "wholistic" approach to marketing--- What does that mean? There ar...
Continue ReadingJul 7, 2021
Hello, I’m Donna Bender, and I am a Marketing and Branding Expert. I have been involved with branding throughout my entire career, working with: Calvin Klein, Salvatore...
Continue ReadingJun 11, 2021
You don't have to be a panda to love bamboo! This popular, eco-friendly renewable resource grows super-fast and is known to be one of the most adaptable materials on the planet. Bamboo is incredibl...
Continue ReadingMay 27, 2021
As we head into longer, warmer days, leaves are budding on the trees and everyone’s excited to get outside for some adventure—or relaxation—time. Give your staff, long-term cl...
Continue ReadingMay 20, 2021
Staying local doesn’t have to mean same old, same old. Give the gift of quality time and unique experiences to leads, clients, and employees with gifts that contain everything they need to ...
Continue ReadingMay 13, 2021
While a lot of things looked different last year, one thing didn’t: how much people loved getting branded tech. Here’s what’s on the “most wanted” list, plus promos ...
Continue ReadingMay 6, 2021
After a challenging year, the arrival of vaccine rollouts and warm spring days has us all feeling hopeful. People are celebrating with bright, loud colors—and a sense of nostalgia for the pre...
Continue ReadingApr 29, 2021
This year working will look a little different across the board. Some people will be returning to the workplace full-time, while others will continue to work from home. But for those adopting the...
Continue ReadingApr 22, 2021
Fresh air, sunshine, and new growth? Spring is here—and so are branded promos that celebrate the season. Spring this year is all about pastels and muted colors, items to get you ready for wa...
Continue ReadingApr 16, 2021
As part of a newly developed corporate social responsibility initiative, an insurance company instituted an annual “give back” day where employee groups volunteered in their communities...
Continue ReadingApr 15, 2021
Golf tournament and 5k season has arrived! Here’s everything you need for branded items that participants will share photos of on social media. The added bonus of having must-keep items for...
Continue ReadingApr 9, 2021
A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients ...
Continue ReadingApr 8, 2021
Wondering what to give as part of your corporate apparel? Check out the latest styles that employees will love to wear—including jackets, shirts, hats, and more. From showing off company col...
Continue ReadingMar 25, 2021
We’ve become accustomed to thinking that bulk buying is the best way to score a deal. But as technology has evolved, it’s become possible to make products that fit the needs of eve...
Continue ReadingMar 18, 2021
Warm(er) weather is just around the corner! Spring always gets us excited about spending time outside—and after a year of quarantining, that’s especially true. As people flock to th...
Continue ReadingMar 12, 2021
As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...
Continue ReadingMar 11, 2021
Although conferences and trade shows are still taking place virtually, that doesn’t mean you can’t engage attendees—and give sponsors the exposure they’re hoping for. Sw...
Continue ReadingMar 5, 2021
Want to make people feel truly valued? Personalize their products—and create something they’re sure to hold on to. Putting someone’s name on a product alongside your brand&rsquo...
Continue ReadingMar 5, 2021
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...
Continue ReadingFeb 25, 2021
During challenging times, we all want to give back to our community—and gifting USA-made branded gear is a great way to generate goodwill in employees and customers while also supporting job ...
Continue ReadingFeb 18, 2021
After a year of spending a lot of time at home—and living much of our lives through virtual platforms—the impact of physical gifts is greater than ever. Everyone appreciates a littl...
Continue ReadingFeb 12, 2021
Are you looking to capture people’s attention? For a promotion that really packs a punch, consider choosing a product that partners your organization with a social good program. By giving bac...
Continue ReadingFeb 11, 2021
Every year, the Pantone Color Institute announces a color that they believe will be popular in fashion, home decor, and more in the year ahead—and this year, they chose two. After extens...
Continue ReadingFeb 4, 2021
2021 may be starting with many people still working from home—but we’re all excited for that to change. And this year’s apparel trends will reflect the shift. Stay ahead of th...
Continue ReadingJan 29, 2021
In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...
Continue ReadingJan 28, 2021
New Year’s resolutions: you can love ‘em or hate ‘em, but you can’t escape them—and committing to better mental and physical health is a common area of focus in the ne...
Continue ReadingJan 21, 2021
For many people, the end of February will mark close to a full year of working from home. And while many offices will remain at least partially remote for the next few months, others will have alre...
Continue ReadingJan 14, 2021
Authentically grounding your marketing in what your company values is about more than just truth in advertising—it’s also about stickiness. After all, the most effective messages are those that pla...
Continue ReadingJan 8, 2021
Did you know that promotional products are one of the most cost-effective ways to market your business or organization? Because people hang on to promotional products and use them in their everyday...
Continue ReadingJan 7, 2021
In the words of Heidi Klum, in the world of fashion, you’re in or you’re out. Marketing isn’t so different. What we want, how we express ourselves, which messages resonate wi...
Continue ReadingDec 24, 2020
If you're considering reducing your marketing budget next year, name some cereal companies. Strange segue, yes, but bear with us. Odds are that Kellog was on the list. That they come so easily to...
Continue ReadingDec 17, 2020
2021 is fast approaching! That means that we’re almost done observing that 2020 has been a hard year. It has been, though! In fact, 2020 has been such a hard year that by this point, say...
Continue ReadingDec 10, 2020
First things first: resist any urge to skimp on your marketing budget this year. Although the prospect of an economic downturn might make you consider cutting back on advertising, marketing du...
Continue ReadingDec 9, 2020
It’s the 2020s, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group’s eldest squarely in their mid-twenties. Chances are th...
Continue ReadingDec 3, 2020
2020 has looked nothing like 2019. Whether it’s staying efficient and motivated while working remotely, juggling parenting duties along with job responsibilities, or continuing to report on-s...
Continue ReadingNov 26, 2020
When developing a promotional product strategy, make every division of your company part of the plan. Promotional products are a great way to build value in your company—and organizations c...
Continue ReadingNov 19, 2020
Companies have a lot to be proud of in 2020. Reflect, rejoice, and thank your team for a job well done. It’s been a crazy year—and most companies have been pleasantly surprised by how...
Continue ReadingNov 12, 2020
Calculating the ROI on promotional products might be tricky—but that doesn’t mean you should give up on the data! Here are some ideas. If you’re not considering promotional pr...
Continue ReadingNov 5, 2020
Welcome kits for new employees can help build company culture and create connection in a remote-work environment. Consider this: you start a new remote job. Maybe you meet with a few supervisors ...
Continue ReadingOct 29, 2020
Social responsibility is more than just a fad—it’s an increasingly important requirement for businesses selecting a vendor as well as a value that employees hope to see reflected in the...
Continue ReadingOct 22, 2020
Between shipping delays, out of stock items, overwhelmed delivery services, and decentralized business operations, the COVID-19 pandemic has made distributing meaningful professional gifts more cha...
Continue ReadingOct 15, 2020
Gifting credit to a company lets you invest in what your employees want most—and saves you time and money in the process. In the words of writer Annie Dillard, how we spend our days is how ...
Continue ReadingOct 8, 2020
Strong relationships are good business, and a savvy sales team understands that forming personal connections is critical to converting potential clients into returning customers and to keeping long...
Continue ReadingOct 2, 2020
Showing your appreciation for loyal customers is critical. And with work-from-home friendly products and shipping options, it’s also easier than ever. 2020 has been hard on everybody. Bu...
Continue ReadingOct 1, 2020
With in-person events canceled, promotional products are a great way to make memorable connections with clients. For businesses and independent practitioners, 2020 has been a year of both radic...
Continue ReadingSep 30, 2020
2020 has been a year like no other. These trending promotional products are positioned to meet the moment. Stuffed gorillas are a thing of the past. Today’s promotional products are ...
Continue ReadingSep 30, 2020
Virtual events don’t have to be boring. Here are some ideas for engaging your community in a socially-distanced world. 2020 has brought us a new genre of professional gathering: the vir...
Continue ReadingSep 16, 2020
Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get somethin...
Continue ReadingSep 4, 2020
Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given...
Continue ReadingAug 12, 2020
Over the past several months, we have all experienced some form of event cancellation. Many opportunities and business events have been put on hold; however, what if they didn’t have to be? A...
Continue ReadingJul 29, 2020
As a marketing and branding partner, we always ask our clients, “How will your brand be visible?” More and more businesses, especially now, are searching for innovative ways to update t...
Continue ReadingJul 22, 2020
Many perspectives on gift-giving have shifted as we enter the second half of this unpredictable year. Increased feelings of isolation and uncertainty have caused a need for meaningful and tangible ...
Continue ReadingMay 15, 2020
We must find ways to alleviate the stress we feel daily, especially during this health crisis. Being on a beach and listening to the ocean and the waves is one of my favorite places to meditate and...
Continue ReadingMay 4, 2020
We have been waiting for this moment when “our new normal of getting back to work” would begin. For many businesses large and small that time has come. In the last two months, w...
Continue ReadingApr 30, 2020
** You’ve probably seen the phrase “universal masking” online or in the news by now. Government officials and health experts have been discussing the idea of wearing a protecti...
Continue ReadingApr 27, 2020
I think we can all agree that during the past six weeks, we have become very familiar with the essential necessities in our lives. The mere shortage of toilet paper, paper towels, disinfectants,...
Continue ReadingMar 11, 2020
We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually...
Continue ReadingFeb 23, 2020
It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. ...
Continue ReadingFeb 11, 2020
A hat is a hat, right? With so many different styles available, it’s easy to get confused. With this quick guide to promotional headwear, you’ll learn the differences between the variou...
Continue ReadingJan 27, 2020
TOP 10 TRENDS for 2020! I'm so excited to be back from Las Vegas! This year was more exciting than ever, and with so many new categories and products to share with you, it was once again very c...
Continue ReadingJan 2, 2020
Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...
Continue ReadingDec 23, 2019
Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple de...
Continue ReadingDec 3, 2019
The holidays are upon us and it is not too late to show your appreciation with some great Holiday Gift ideas. Whether you're choosing corporate gifts or carefully selecting gifts for business assoc...
Continue ReadingNov 8, 2019
It’s always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra th...
Continue ReadingOct 29, 2019
The Art of Communication The art of communication is a vital skill when running a thriving business. While you may be an excellent business ...
Continue ReadingOct 28, 2019
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...
Continue ReadingOct 16, 2019
You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...
Continue ReadingAug 26, 2019
Students are back in the classroom and parents are scrambling to purchase all of the necessary supplies on each teacher’s checklist. From three different types of pencils, calculators, and fo...
Continue ReadingAug 14, 2019
Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot o...
Continue ReadingJul 8, 2019
Nothing says summertime better than lounging on a pool float, roasting marshmallows under the stars, or feasting on tender barbecue. It’s time to light up the grill, because these smokin&...
Continue ReadingMar 21, 2019
Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a ...
Continue ReadingFeb 28, 2019
Turning Employees into Brand Ambassadors Turning your employees into raving fans and advocates of your Company will improve new employee on-boarding, employee retention, and brand reput...
Continue ReadingFeb 23, 2019
Whether you’re playing a team sport, working out, running a marathon, or going to the game, these promotional products are built to fit any active lifestyle! Add your logo to any of these ...
Continue ReadingFeb 13, 2019
Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...
Continue ReadingFeb 6, 2019
If you’re looking for some awesome gear to support your team—or for some killer merch for your team’s fans—we’ve got you covered with these awesome promotional product...
Continue ReadingJan 28, 2019
Top 10 Trends for 2019 My motto for this year is to Color Outside the Lines - Be bold, be different, be remembered! 1 - Good to the Last Sip View the Showroom Straws- Ever since Starbuc...
Continue ReadingJan 28, 2019
School clubs are an essential part of student life, and we’ve got the essential pieces you need to make the clubs a big success. These are promotional products that you can use for both to he...
Continue ReadingJan 18, 2019
Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These 7 products can be used as financial seminar gifts, banking giveawa...
Continue ReadingDec 13, 2018
It's not too late to show your appreciation to your employees, business associates, vendors and clients - give gifts that show your gratitude! This is the time of year when we stop to take...
Continue ReadingDec 11, 2018
Five Steps To Boost Your Employer Brand I recently read a news article about a Southwest Airlines flight attendant who had a young, female passenger with down syndrome. While speaking with the ...
Continue ReadingDec 11, 2018
How To Win Fans And Influence Posters "There’s a hot new marketing platform called social media,” is how this article would have started if it were written in 2008. Ten years later, th...
Continue ReadingOct 28, 2018
Into the Great Outdoors Whether you’re into hard-core fitness, a friendly game of cornhole or cheering on others from the sidelines, experiencing the great outdoors is key to modern recreati...
Continue ReadingSep 24, 2018
The Art Of Business Gift Giving As we enter the fall season, that means one thing...the gift-giving season is just around the corner. If you're not sure how to approach business gift-g...
Continue ReadingSep 22, 2018
As the weather cools down, we’re having dreams of color changing leaves and all the fall themed events and promotions to come. From Halloween parties to homecoming football games, there are ...
Continue ReadingAug 20, 2018
To build a brand today, you need to be known for more than just your product. You need to be known for your knowledge, expertise and experience. Events can be a great way to engage others and immer...
Continue ReadingAug 1, 2018
Once the dust settled from the winter Fashion Week events in Milan, Paris, New York and London, one thing was clear: outerwear is having a moment. With runway models strutting their stuff in ...
Continue ReadingJul 19, 2018
Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students ...
Continue ReadingJun 25, 2018
What better way to put your money where your mouth is than to add your logo to some stylish drinkware? We have six unique picks to inspire your next drinkware order! Moscow Mule Gift Set Cheers...
Continue ReadingJun 25, 2018
"No act of kindness, no matter how small, is ever wasted." Kindness is more than practicing good manners and common courtesy—which are also hard to come by. Kindness goes deeper into c...
Continue ReadingJun 7, 2018
If you work in real estate, you know that your field generates billions of dollars in revenue per year in residential, commercial and industrial sectors. And you could pocket a good amount of that ...
Continue ReadingMay 30, 2018
You don’t have to work in the field of promotional products to notice the impact they can have on any organization’s marketing efforts. As the most effective medium of advertising acros...
Continue ReadingMay 25, 2018
The "Why" Behind Promotional Products Promotional Products were Ranked Highest by consumers across all generations as the MOST EFFECTIVE advertising vehicle. The power of promotional products can...
Continue ReadingMay 23, 2018
With football season right around the corner, people are gearing up to support their favorite teams. Whether they’re grilling hot dogs at a tailgate or cheering in the stands, fans love wear...
Continue ReadingMay 16, 2018
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...
Continue ReadingMay 9, 2018
In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...
Continue ReadingJun 23, 2014
Fun in the sun is for everyone! Why not keep your company name in front of your customers even on their downtime? Branded summertime accessories from Donna Bender deliver every time! Here are some ...
Continue ReadingJun 23, 2014
Summertime — and the living is fun! Here are some fabulous accessories to having fun in the sun that will put some sunshine on your logo and a sunny smile on your customers’ faces! Co...
Continue ReadingJun 21, 2014
The U.S. Travel Association reports that US residents took 452 million business trips in 2013 and that maybe why travel accessories are among our most popular promotional items. Aside from the conv...
Continue ReadingJun 13, 2014
According to CNN, one third of American workers played hooky from work at least once last year. Here are some of our favorite accessories for enjoying that special PTO day to the max! Lola Tumbler...
Continue ReadingMay 16, 2014
This is not your regular golf award! It’s golf season! The weather is great. Golfers are taking to the links in droves and tournaments are springing up all over. It’s the time of year ...
Continue ReadingMay 16, 2014
In 2016, golf becomes an Olympic sport. Its perennial popularity is on the rise, especially among corporations and associations. As the branding value of golf-related awards and gifts rises as well...
Continue ReadingApr 30, 2014
Trade Show season is here and they’re popping up as fast as bluebonnets. Ensuring that your tradeshow participation is successful requires planning, organization and execution. Here is a sho...
Continue ReadingApr 3, 2014
With Earth Day coming up, it’s no better time to reach out to your green-conscious client in advance of Earth Day festivities and trade shows. Here are some of my most effective promotional p...
Continue ReadingApr 2, 2014
Each year, the Women’s Business Council Southwest recognizes a woman owned business that “exemplifies outstanding performance in service, delivery or added value to their clients...
Continue ReadingApr 2, 2014
It’s Trade Show Season and time to compete for your share of consumer awareness. To help you make a positive and lasting impression on each of your visitors, here are 5 of my favorite promoti...
Continue ReadingFeb 25, 2014
The PPAI Expo in January featured some great promotional opportunities in the healthcare arena. My favorites include two products that people can use multiple times — every day: 4-Alarm Pill...
Continue ReadingFeb 21, 2014
What’s your favorite travel destination? Wherever it is, the travel industry promotional products on display at the PPAI Expo will get you there in style and display your branding to traveler...
Continue ReadingFeb 14, 2014
Emerging Technology provides some uniquely impressive branding possibilities, most notably video display technology. The PPAI Expo this year featured some amazing video display products ideal for g...
Continue ReadingFeb 14, 2014
Any product that supports mobile phone use presents a great branding opportunity. That’s the message from this year’s PPAI Expo, where mobile phone-related promotional products were ple...
Continue ReadingFeb 13, 2014
This year’s Promotional Products Association International Expo in Las Vegas, featured some fantastic new products. One of my favorites was the Mobile Phone Popper, something all mobile phone...
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